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Privacy Policy

Effective 12-3-15

Attic Angel, Inc. (“Company”) may collect certain information through our internet website, located at (our “Web Site”). This “Privacy Policy” sets forth our policies and procedures surrounding the collection and handling of any such information that identifies an individual user or that could be used to contact or locate him or her (“Personally Identifiable Information” or “PII”).

This Privacy Policy applies only our Web Site. It does not apply to any third party site or service linked to our Web Site or recommended or referred by our Web Site or by our staff. This Privacy Policy does not apply to any other website or online service operated by the Company or to any offline activities.

By using our Web Site and thereby accepting this Privacy Policy, you expressly consent to the information handling practices described in this Policy. This Privacy Policy is a part of, and incorporated into, Attic Angel, Inc.’s, Terms of Use associated with its websites and/or services. In addition, by accepting this Privacy Policy you expressly represent that you are over the age of 18 and are not considered a minor in the jurisdiction for which you reside. Your continued use of this Web Site and/or services or any other content, products or other services covered by this Policy constitutes your acceptance and agreement to this Policy and any updates.

Google Analytics

We use a tool called “Google Analytics” to collect information about use of our Web Site. Google Analytics collects information such as how often users visit our Web Site, what pages they visit when they do so, and what other web sites they used prior to coming to our Web Site. We use the information we get from Google Analytics only to improve our Web Site. Google Analytics collects only the IP address assigned to you on the date you visit this site, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit this site, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google Analytics about your visits to this site is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. You can prevent Google Analytics from recognizing you on return visits to this site by disabling cookies on your browser or using Google’s opt out webpage here: Further, Google has additional information available about their Remarketing Privacy Guidelines, and Restrictions.

Information We Collect

If you visit our website to browse, read, or download information:

Your web browser automatically sends us (and we may retain) information such as the:

  • Internet domain through which you access the Internet (e.g., if you use a commercial Internet service provider
  • Internet Protocol address of the computer you are using;
  • type of browser software and operating system you are using;
  • date and time you access our site; and
  • the Internet address of the site from which you linked directly to our site

Personally Identifiable Information We Collect

We may collect the following Personally Identifiable Information from users who use our Web Site: name, e-mail address, telephone number, address, and credit card number.

We use “cookies” to collect certain information from all users and website visitors. A cookie is a string of data our system sends to your computer and then uses to identify your computer when you return to our Web Site. Cookies give us usage data, like how often you visit, where you go at the site, and what you do.

Our Use of Personally Identifiable Information

We use your Personally Identifiable Information to create your account and to communicate with you. Additionally, we use that information to the extent necessary to enforce our Web Site terms of service and to prevent imminent harm to persons or property.

We use your information, including Personally Identifiable Information, to provide you with customer support, process transactions, respond to users' requests, send newsletters, updates and donor solicitations, seek your opinions and feedback, and connect users to Attic Angel, Inc., websites and/or services, and to products and services of our partners and licensees.

We use user information, including Personally Identifiable Information, behavioral metrics, and other non-personally identifiable information to operate, provide, improve, and maintain our websites and services, to develop new products and services, to prevent abuse and fraud, to personalize and display advertisements and other content for you, and for other administrative and internal business purposes.

We use your information, including Personally Identifiable Information and any other information you submit directly or through passive means, to provide you with various ways to connect and share content (e.g., web content , user generated videos, text, drawings, and screen and lecture captures, and quizzing features, media, tools, services and other products) with third parties. For example, we may provide you with the opportunity to email a link to certain content to another person. To use this feature, we may require you to provide certain Personally Identifiable Information including your email address and the email address of each person to whom you send the link.

We also may allow you to share links to content with users of various third-party services (e.g., social networking, search and sharing services). When sharing links using one of these third party services, if you are not already logged in to the third-party service, you may need to supply login credentials for it. If you are not a registered user of the third-party service, you will need to sign up for it. You are supplying the registration information or login credentials for the third-party service directly to that third party, and not to us. By using any of these third-party services to share links to content, you permit us to access, use, and disclose any information relating to your account on each such third-party service (such as your user name and profile information) that is available to us through the third-party service, including through its application programming interface (“API”) pursuant to this Policy.

We use information gained through cookies to compile statistical information about use of our Web Site, such as the time users spend at the site and the pages they visit most often. Those statistics do not include Personally Identifiable Information.

Protection of Personally Identifiable Information

We take reasonable measures, including the implementation and maintenance of physical, electronic, and managerial procedures, in an effort to assure the security, integrity, and accuracy of all Personally Identifiable Information that we collect. Our efforts include procedures designed to avoid unauthorized access, alteration, misuse or disclosure of Personally Identifiable Information. Unfortunately, even with these measures, we cannot guarantee the security of Personally Identifiable Information. By using our Web Site, you acknowledge and agree that we make no such guarantee, and that you use our Web Site at your own risk.

If we learn of a security systems breach, we may attempt to notify you electronically so that you can take appropriate protective steps. By using our Web Site and/or services covered by this Policy and providing Personally Identifiable Information to us, you agree that we can communicate with you electronically regarding security, privacy and administrative issues relating to your account information and usage. 

Contractor and Other Third-Party Access to Personally Identifiable Information

We may provide Personally Identifiable Information to third parties for their use in performing internal business functions (e.g., order fulfillment, return authorizations, warehousing, customer service, maintenance, security, data analysis, email transmission, beta testing, or data hosting) on our behalf.  Additionally, some third party service providers may collect information, including Personally Identifiable Information, on our behalf. 

Whenever possible, we require such third-parties to only collect and use Personally Identifiable Information in accordance with this Policy, to maintain the confidentiality, security, and integrity of such Personally Identifiable Information, and for no purpose other than providing us with our requested services.

Disclosure of Information

We also may disclose Personally Identifiable Information to attorneys, collection agencies, or law enforcement authorities to address potential Acceptable Use Policy violations, other contract violations, or illegal behavior.  We may disclose Personally Identifiable Information if we have a good-faith belief that doing so is required by a subpoena, warrant, or other judicial or administrative order or otherwise required by law. Additionally, we may disclose Personally Identifiable Information where we, in good faith, deem it appropriate or necessary to prevent violation of our Terms of Use or our other agreements; take precautions against liability; protect our rights, property, or safety, or those of a partner, any individual or the general public; maintain and protect the security and integrity of our web sites and/or services or infrastructure; protect ourselves and our web sites and/or services from fraudulent, abusive, or unlawful uses; investigate and defend ourselves against third party claims or allegations; or assist government regulatory agencies.

As noted above, we compile Web Site usage statistics from Google Analytics and data collected through cookies. We may publish those statistics or share them with third parties, but the usage statistics don’t include Personally Identifiable Information.

California Privacy Rights

In addition to the rights set forth in this Privacy Policy, California Civil Code Section 1798.83 permits California residents who are individual consumers or users of our Web Site and/or services to request certain information regarding its disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact us via mail or email at This email address is being protected from spambots. You need JavaScript enabled to view it..


Attic Angel, Inc., does not guarantee error-free performance under this Privacy Policy. Attic Angel, Inc., will use reasonable efforts to comply with this Privacy Policy and will take prompt corrective action when Attic Angel, Inc., learns of any failure to comply with our Privacy Policy. Attic Angel, Inc., shall not be liable for any incidental, consequential, or punitive damages relating to this Privacy Policy. This Privacy Policy shall be governed by the laws of the state of Wisconsin and the United States, to the extent applicable.

Amendment of this Privacy Policy

We may change this Privacy Policy at any time by posting a new version on this page or on a successor page. The new version will become effective on the date it’s posted, which will be listed at the top of the page as the new effective date. We encourage you to review this Policy periodically to stay informed about our collection, use and disclosure of Personally Identifiable Information. Your continued use of our Web Site and/or services or any other content, products, or other services covered by this Policy constitutes your agreement to this Policy and any updates.

Greater Madison Chamber of Commerce logo
Middleton Chamber
Contest Rules

Contest Rules for Attic Angel Association's WIN ICE CREAM FOR A YEAR drawing

1. Eligibility. A) Eligible Individuals: One entry per person and one winner per family. Multiple entries by the same person may be discarded and deemed cause for disqualification. In the case of two names from the same family drawn as prize winners, only the first name drawn will receive one of the two prizes. Any subsequent name from the same family will be disqualified. B) Ineligible individuals: Employees and board members of The Playing Field early learning center (beneficiary of the Attic Angel 130th anniversary fundraising project), salaried employees and board members of any Attic Angel Association corporation and their respective immediate family and household members are not eligible to win the drawing. C) Eligible Entries: Entries will be accepted between March 1, 2019, and December 15, 2019. Entries received outside of the Entry Period and incomplete entries, duplicate or multiple entries are void. Attic Angel Association is not responsible for any delay in receipt of entries caused by the mail system or internet providers.

2. Winners. A random drawing will be held Monday, December 16, 2019. Odds of winning depend on the number of eligible entries received. The two winners will be notified immediately by phone and/or email. Winners will also be announced on social media channels, such as Facebook, Twitter and Instagram. Attic Angel Association may further request winners to be photographed for social media and news announcements as part of its 130th anniversary celebration.

3. Prizes. A) Here’s the Scoop: Each of two prizes includes 52 coupons good for a free scoop of Chocolate Shoppe ice cream every week of the year, with a total retail value of each prize at $200. Prizes are good at any of the seven (7) retail Chocolate Shoppe locations in the Madison area. Prizes are not valid at events, are not transferable, and are limited to 1 per customer per day. B) Pickup: Prizes must be picked up by Dec. 31, 2019, during NORMAL business hours, Monday-Friday at the Attic Angel Association headquarters at 640 Junction Road, Madison, WI 53717. It is the responsibility of the winner to claim the prize within 15 days. C) Ya Get Whatcha Get: Winners may not request substitution or other consideration from the Free Ice Cream for a Year prize from Chocolate Shoppe Ice Cream. Attic Angel Association or Chocolate Shoppe Ice Cream will not be responsible, or be held liable, for prizes awarded that go unused within the timeframe allowed on the coupon, or that become unusable due to circumstances beyond our control. Attic Angel Association, Chocolate Shoppe Ice Cream and representatives shall not be liable for any claim, injury or damage that may result from the prize awarded.

4. No purchase or financial donation necessary to win. While automatic entry is granted to anyone making a financial gift to the playground fundraiser, no financial gift or pledge is required to qualify for the drawing. To enter manually, please fill out an entry form at the Attic Angel Association 130th birthday event from 1 to 4 pm on July 28, 2019, held at the intersection of Junction and Old Sauk roads in Madison, Wisconsin ( In lieu of attendance, you may send a 3x5 card with your name, address, phone number, email address and birth date to:

Attic Angel Association Ice Cream Drawing
640 Junction Road
Madison, WI 53717

Any mailed entry must be postmarked by December 10, 2019, and received by December 15, 2019, to be entered to win.

5. Privacy. All contest entries become the property of Attic Angel Association. Personal information provided on the paper entry forms will not be shared with a third party and will be used solely for purposes of determining winners of the drawing. The forms will be shredded after the drawing is complete and prizes have been awarded. For anyone who makes a gift to the fundraising project, and is automatically entered into the drawing, personal information will not be shared with a third party. Attic Angel Association may use the information for follow-up gift receipts and additional giving opportunities, for which the recipient may opt out.

These rules are subject to change without notice.

Map and Activities

 Click to download

Attic Angel 130th Birthday Party

Additional Celebrations that Day:

Attic Angel Prairie Point, our neighborhood of independent ranch-style homes, will host a simultaneous celebration that’s open to the public. Bring a lawn chair for an afternoon of outdoor music, fun and relaxation from 1 to 4 pm. A shuttle van will transport visitors to and from Attic Angel’s main campus event.

Attic Angel’s Health Center and Haven invite family and friends of residents at 10:30 am to enjoy entertainment and snacks to celebrate Attic Angel Association’s impact on the health and well-being of Madison. See The Carillon (resident newsletter) for details.

I want to party with the Angels!

The Playing Field

The Playing Field Poster

Children affected by trauma such as homelessness and those with special needs such as autism spectrum disorders have different sensory needs for emotional support that helps them learn to manage behaviors. Our dream is to create a play space that allows children to be successful while ... being kids! Some of our plans:

  • A large open space for running (crowded spaces are often a behavior trigger for children)
  • High fencing and an appropriate climbing structure (children impacted by trauma or those on the autism spectrum often take bigger risks and climb higher)
  • Sensory panels that welcome independent play when children are agitated
  • A maze for children to walk through (this helps the brain to organize)
  • Small structures where children can feel safe
  • Specially designed pieces to work large muscle groups

By helping children at this critical point in their development, your gift will be helping the future of our community!

 Visit The Playing Field Website
Thank you!

130th Birthday Playground Fundraiser

Thank you for your gift to honor Attic Angel Association’s 130th birthday! Our goal is to engage the entire community in raising $50,000 for a playground that will serve homeless children and others enrolled at The Playing Field early learning center in Madison.

For 130 years, our Attic Angels have shown that many hearts and hands can make a big impact, and we thank you for becoming part of our Madison legacy!

P.S. Gifts of $25 or more will also get a receipt in the mail for your tax records. Please note that this email will be the only documentation provided for gifts of less than $25.

List of Activities
  • UW Band members and Bucky Badger
  • Free Birthday Custard
  • Magic Shows
  • Trishaw Bike Rides
  • Zoo and Pet Exhibits
  • Anji Play Park and Musical Playtime
  • Solar Panel Magic
  • Remote Control Boating
  • Kickboxing and Tai Chi Samplers
  • Scooter Test Drives
  • Cooking as a Playground
  • Technology Exploration (including Virtual Reality)
  • Photo Fun
  • Angel Tattoos and Fan Decorating
  • Giant Lawn Games, Sidewalk Chalk, Hula Hoops
  • Health & Safety Exploration (Fire, EMS, Mounted Police, K9 Unit)
  • And More!

Download the Map

Additional Celebrations that Day:

Attic Angel Prairie Point, our neighborhood of independent ranch-style homes, will host a simultaneous celebration that’s open to the public. Bring a lawn chair for an afternoon of outdoor music, fun and relaxation from 1 to 4 pm. A shuttle van will transport visitors to and from Attic Angel’s main campus event.

Attic Angel’s Health Center and Haven invite family and friends of residents at 10:30 am to enjoy special entertainment to celebrate Attic Angel Association’s impact on the health and well-being of Madison. See The Carillon (resident newsletter) for details.